Friday, November 29, 2013

Director's Special (whisky)

Director's Special, commonly referred to by its abbreviation DSP, is a brand of Indian whisky, manufactured by United Spirits Ltd (USL), a subsidiary of the United Breweries Group. It is molasses based. Shaw Wallace won a legal battle in US courts against the Scotch Whisky Association (SWA) to sell the product as "whisky".








Type Indian whisky
Manufacturer United Spirits Ltd (USL)
Country of origin India
Alcohol by volume 42.80%
                     

Thursday, November 28, 2013

Bagpiper (whisky)

Bagpiper is a brand of Indian whisky, manufactured by United Spirits Ltd (USL), a subsidiary of the United Breweries Group, and launched in October 1976. Bagpiper is sold in a square bottle with black and gold packaging design.

Bagpiper was the seventh largest selling spirits brand by volume in 2010, according to London-based liquor research firm International Wine & Spirit Research (IWSR). The brand sold 16.92 million cases of 9 litres each that year. It was ranked ninth in the 2009. Bagpiper is exported to ten countries, countries including the Middle East.

Bagpiper was launched in 1976 by Herbertsons Limited, which had been acquired by the United
Breweries Group in 1973. Herbertsons Limited was merged with several other UB Group-owned companies to form United Spirits Limited in 2006.
In 1993, with Dharmendra as brand ambassador, the brand introduced the slogan of "Khoob Jamega Rang Jab Mil Bhaitenge Teen Yaar. Aap, Mein Aur Bagpiper"[clarification needed], and the company continues to use the slogan in its advertising. Bagpiper has had several Bollywood stars as brand ambassadors including Ashok Kumar, Jackie Shroff, Dharmendra, Sunny Deol, Shahrukh Khan and Ajay Devgn.

Bagpiper was India's largest selling whisky from 2005 until 2010, when it was overtaken by Officer's Choice, which is manufactured by Allied Blenders & Distillers (ABD)

Bagpiper Gold

Bagpiper Gold is a grain alcohol blended with Scotch and Indian malt whiskies. The blend is produced from extra neutral alcohol, distilled through five copper columns to ensure smoothness, and demineralized water generated from a battery of cation, anion and mixed-bed columns. This is then blended with Scotch and Indian malts to produce the final product.




Type Indian whisky
Manufacturer United Spirits Ltd (USL)
Country of origin India
Introduced 28034
Alcohol by volume 0.428
Colour Brown
Flavour Light malty aroma, smooth woody character
Variants Bagpiper
Bagpiper Gold
Website http://unitedspirits.in/bagpiper-whisky.aspx








Wednesday, November 20, 2013

McDowell's No.1

McDowell's No.1 is an Indian brand of spirits manufactured by United Spirits Limited (USL), a subsidiary of the United Breweries Group. It is USL's flagship brand and the largest umbrella spirits brand in the world, comprising three categories – Whisky, brandy, rum .

Whisky

McDowell's No.1 Reserve Whisky was launched in 1968, and is a blend of imported scotch and Indian malt whiskies McDowell's No.1 whisky is sold in several countries apart from India, including Africa, Canada, the Far East, Japan, the Middle East and the United Arab Emirates.

McDowell's No.1 Diet Mate McDowell's No.1 Diet Mate, which the company claims is the world's first diet whisky, is a variant of McDowell's No.1 whisky. McDowell's No.1 Diet Mate was launched in 2006. The product is aimed at calorie conscious customers. According to Ashok Capoor, chief operating officer of UB Spirits Division, the whisky contains Garcinia, a herb which has the ability to burn excess fat and control cholesterol levels in the human body.

McDowell's No.1 Rum 

McDowell's No.1 Rum was launched in Celebration (Dark) and Caribbean (White) variants in 1990-91.It is sold in 13 countries. USL claims that it is the second largest selling dark rum in the world and the largest selling rum in India, with a domestic market share of 45%.

McDowell's No.1 Brandy

McDowell's No.1 Brandy was launched in 1963-64, and was the first McDowell's No.1 branded product. The brand created the template for the many "No. 1" brands that the company would launch later. It is the largest selling brandy in the world by volume. It sold 4.6 million cases in 2004, and 13.7 million cases in 2009

Thursday, November 7, 2013

Antiquity (whisky)

Antiquity is a brand of Indian whisky, manufactured by United Spirits Ltd (USL), a subsidiary of the United Breweries Group. It was launched in 1992.

Available in two variants
•         Antiquity Blue
•         Antiquity Rare


Antiquity Blue

Antiquity Blue is made of Indian and Scotch malt whisky blended with grain spirit. According to the manufacturer, the grain spirit is "distilled in copper pot stills, matured and mellowed in imported white oak casks and fused with premium Scotch".

Antiquity Blue was awarded "Silver Best in Class" in the Spirits Tasting competition by the International Wine and Spirit Competition, held at the Wine and Spirits Wholesalers of America (WSWA) Conference, which which took place in Las Vegas, United States from April 2 to 5, 2012.


Antiquity Rare

Antiquity Rare has a golden colour and is a blend of Indian malts matured in oak casks and fused with Scotch whisky. The manufacturer describes the whisky as having a "velvety feel, smooth mouth feel with its delicate aroma and pronounced woody taste superimposed on rich & mellow malt".









Type Indian whisky
Manufacturer United Spirits Ltd (USL)
Country of origin India
Introduced 1992
Alcohol by volume 0.428
Ingredients Indian grain spirits, Indian malt, Scotch malt
Variants Antiquity Blue
Antiquity Rare
Website http://unitedspirits.in/antiquity-blue-whisky.aspx







Wednesday, November 6, 2013

Signature (whisky)

Signature, also known as McDowell's Signature, is a brand of Indian whisky, manufactured by United Spirits Ltd (USL), a subsidiary of the United Breweries Group. It was launched in 1994. Signature is made from aged whiskies from the Islay and Highland regions of Scotland combined with aged Indian malts. This is then blended for an extended period of time to ensure the essence of various Scotches. Signature is sold in octagonal bottles which were designed by London-based design firm Claessens International, who also designed the packaging. 

 It is available in two variants - Signature Rare Aged and Signature Premier Grain


Signature Rare Aged                                                                               Signature Premier Grain
















Type Indian whisky
Manufacturer United Spirits Ltd (USL)
Country of origin India
Introduced 1994
Alcohol by volume 0.428
Bright amber
Ingredients aged Indian malt
aged Scotch whisky
Variants Signature Rare Aged
Signature Premier Grain
Related products Bagpiper
McDowell's No.1
Director's Special
DSP Black
Royal Challenge
Antiquity
Website http://unitedspirits.in/signature-whisky.aspx