Director's Special, commonly referred to by its abbreviation DSP, is a brand of Indian whisky, manufactured by United Spirits Ltd (USL), a subsidiary of the United Breweries Group. It is molasses based. Shaw Wallace won a legal battle in US courts against the Scotch Whisky Association (SWA) to sell the product as "whisky".
Type | Indian whisky |
Manufacturer | United Spirits Ltd (USL) |
Country of origin | India |
Alcohol by volume | 42.80% |
The ad, embedded in the idea of keeping the faith in doing 'good' is part of the brand's new 'Jo Smooth Vahi Officer' campaign.
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