McDowell's No.1

McDowell's No.1 is an Indian brand of spirits manufactured by United Spirits Limited (USL), a subsidiary of the United Breweries Group. It is USL's flagship brand and the largest umbrella spirits brand in the world, comprising three categories – Whisky, brandy, rum .

Whisky

McDowell's No.1 Reserve Whisky was launched in 1968, and is a blend of imported scotch and Indian malt whiskies McDowell's No.1 whisky is sold in several countries apart from India, including Africa, Canada, the Far East, Japan, the Middle East and the United Arab Emirates.

McDowell's No.1 Diet Mate McDowell's No.1 Diet Mate, which the company claims is the world's first diet whisky, is a variant of McDowell's No.1 whisky. McDowell's No.1 Diet Mate was launched in 2006. The product is aimed at calorie conscious customers. According to Ashok Capoor, chief operating officer of UB Spirits Division, the whisky contains Garcinia, a herb which has the ability to burn excess fat and control cholesterol levels in the human body.

McDowell's No.1 Rum 

McDowell's No.1 Rum was launched in Celebration (Dark) and Caribbean (White) variants in 1990-91.It is sold in 13 countries. USL claims that it is the second largest selling dark rum in the world and the largest selling rum in India, with a domestic market share of 45%.

McDowell's No.1 Brandy

McDowell's No.1 Brandy was launched in 1963-64, and was the first McDowell's No.1 branded product. The brand created the template for the many "No. 1" brands that the company would launch later. It is the largest selling brandy in the world by volume. It sold 4.6 million cases in 2004, and 13.7 million cases in 2009